DISQUS

Network Marketing Pro: NMPRO #166 – MLM 2.0

  • Mark · 1 month ago
    Eric, I'm glad that you grabbed the camera and panned around to your mom.
  • ErikNorway · 1 month ago
    Im learning stuff from you everyday , thank you :)
  • Patrik Berggren · 1 month ago
    I never seen it as "old school" vs. "new school". It's all about HOW we communicate and interact with other people.

    With internet we have got an tremendous opportunity to interact with people all over the world AND build relationsships and trust.
  • Michael Eisbrener · 1 month ago
    There is a two way street. Until someone knows you, likes you and trusts you... there is no 'sale.'

    QOTD: We are ready for the November of ALL Novembers.
  • Danny van Nispen · 1 month ago
    Your mother is proud of you...for sure. Thanks for sharing this show. Take care and best regards from your biggest fan.
  • Roosevelt Cooper · 1 month ago
    I agree with you, there are a lot of things the internet can do to allow us to expose a lot more people than without it. However, the internet will never replace relationships, which I believe is the key to retention.

    The relationship that I already had with my sponsor's father is what sealed the deal and got me in. Going to a personal development conference and meeting many of the six figure earners on my team made it real for me because I realized by meeting them in person that they were real people. Becoming friends with my upline in California who was making six figures at the time and flying out to California to spend a week with him and other friends on our team began to lock me in. Watching him go from making $100,000 a year to $100,000 a month prove to me that "you don't have to get in early to make big money."

    Meeting one of the top income earners and shocked at how nervous he was before going out and rocking the presentation convinced me that I could do this business. Going back out to California with my upline and going with him and one of our friends to the Lexus dealership to buy a Lexus gave me a vision of what was possible. Finally, going down to Maryland and spending a full day with my upline who is the #2 income earner in the company, watching how he works, hearing the story behind the story (like how it took 5 years in the industry prior to joining our current company before he finally put it together) and riding around in his Ferrari and seeing the reactions from people was when I made the decision that network marketing will always be a part of my life, not matter what I decide to do from an entrepreneur prospective.

    The internet can NEVER replace those things.
  • BonesRodriguez · 1 month ago
    Interesting... Did you realize that you were using "New" school stuff to build trust and transfer belief just now?

    Coca-cola builds trust and transfers belief without hotel meetings.

    I really don't understand WHY it is that our business is so "person-to-person", when it's about an opportunity to be on autoship, and find other people who want to be on autoship and tell others. This is one of those situations where I still think it's all ass-backwards, and yet- it's where it is.

    Amazon.com I guess had to build trust and transfer belief too, by being consistent and all the things you mentioned. Interesting balance.
  • teambodie · 1 month ago
    Bones,

    I'm not so sure that Eric is completely using "New School" techniques. Yes he is using technology to send this message. I get it that aspect of today's message is New School...

    (Personally I think Tony Scarcia hit it square on the nail head when he stated he hates the terms New vs Old.)

    But his message is definitely "Old school." In my opinion, Building trust and transfering belief is still the domain of old school. Not impossible, but very difficult using strictly technology without the human touch.

    As far as Coca Cola goes, their trust and belief was built long ago.. they created an entire category much like kleenex, post its, Google, IPOD, etc. In fact, I would challenge a person to go into a Hotel Meeting without a Coca Cola product being in the meeting room or the Hotel it's being held in.

    So I guess my question is this... Is It possible to use "New School" media sources and still be "Old School"? Or is it all New and Old.? Reminds me of the lyrics of THE WHO.. "...new boss, same as the old boss..."
  • BonesRodriguez · 1 month ago
    I would say that perhaps we both think different things are Old and New.

    I would say:

    List of names and Hotel/Home meetings are old,
    Videos, facebook and twitter are new.

    Eric is NOT doing Hotel meetings to build his list and sell his coaching program, and eventually to sell his stuff-
    He is using videos, facebook, and twitter to do ALL of those things, and I'm quite sure he's had people BEGGING to be sponsored by him.

    What he says is immaterial, it is new school TECHNIQUES.
  • Dez Alexanders · 1 month ago
    Very well said Eric, there was an interview you did with Randy Cage in Amsterdam and the message was similar, many so called "Internet Gurus" do it wrong and give us a bad name. Trust cannot be garnered over a social media network site, bare in mind I am not a big fan of Twitter.
    Trust is a person to person thing, to bring someone in to an opportunity has to be developed over time and not done as an instant "sale" a term I dislike.
    The Internet however is awesome (I think) to maintain excellent communications with the organization and to train, inspire and motivate, hmmm isn't that what you are doing...lol
    AOTD: November is going to be a great month. I am developing a video blog about something I feel very passionate about myself (not MLM)
  • John Deighton · 1 month ago
    Good looking Mum :-)
  • drdavidkamnitzer · 1 month ago
    I loved the comment that NM'ing is about

    1) developing trust

    2) building belief

    Right On!
  • Juan Carlos Torrico · 1 month ago
    Eric, relationships with INTEGRITY, are the ONLY rea real future in MLM.
    I am so glad to hear your words. We are having the same thoughts. Incredible sincronicity.
    I don´t know if you know Mr. John Counsel, may be you know him, the australian man, he has master the relationship subject.
    Thanks again my dear friend, you are doing somthing is going to change the world, a light in the dark, and your attitude and motives is DUPLICATTING arround the world, not kidding.
    God bless you and your incredible giving attitude.
    Best regards
    Juan Carlos Torrico, from Santiago de Chile
  • Julia · 1 month ago
    Thanks for the info. Thanks for showing your mom. She is beautiful.
  • stellawebber · 1 month ago
    Yes, I can see that Old school and New school are both valuable for your business. Can't miss one of the two. Need them both. Building trust and a good relationship is very important.
    Thnx for sharing this.
    Kind regards
    Stella Webber
  • Juan Carlos Torrico · 1 month ago
    I would love to see an interview of John Counsel in your show. I know his health is not very good today. He is in the same mind frecuency of what you said today, specially about building relationships with integrity.
    Win+win motives, attitudes and actions.
    Nice family, Eric and thanks by sharing so gently.
    Your mom is more or less the same age of Glenn`s mom I met her last september in Utha.
    My mom is the same sweet as yours
    Richness, family and love can be friends
    Richness and selfishness, also can be friends
    But they are two very different kind of richness
    Is our choice which kind we are going to choose
    Your´s richness clearly is in the good side of the force, dear jedi.
    Keep on rocking man
    Juan Carlos Torrico, from Santiago de Chile
  • BobFirestone · 1 month ago
    I think the most telling thing about MLM 2.0 is seen in your interview of Mike Dillard. The part of the interview where he is talks about going out and getting jobs to build specific skills. How he went out and became a telemarketer to learn how to effectively communicate and sell over the phone. The guy has serious offline skills. But everyone only wants to talk about his online stuff. I suspect that a large part of his MLM success is generated offline.

    QOTD: November is time to rock and roll.

    How about the smack down your Vikings gave Green Bay yesterday?
  • MattWells · 1 month ago
    Dude I just downloaded Firefox browser and NetworkMarketingPro.com looks great; so much tighter and cleaner than my Internet Explorer setup shows it.

    Anyway, great topic today and Hi to your mom!

    QOTD: Yup!
  • Jim Sereney · 1 month ago
    Hi mom!! : )

    Good stuff Eric!
    I love that "MLM 2.0" phrase.
    Really good points about providing good content and value....consistently! I need to work on that.

    QOTD: Absolutely!
  • Ron Danielewicz · 1 month ago
    Realtionships are the Key To Success! I agree that technology can be the vehicle to create the First connection, but then it is about creating the Trust! We all relate to those that we know, like and Trust!

    Love the neighborhood and the inclusion of Mom as a helper!

    Thanks for what you do,
    Ron
  • teambodie · 1 month ago
    Very important content for everyone in the industry and life in general.. I see people texting and emailing instead of building face to face relationships alot. It seems , in my humble opinion, that it would take an incredibly long time to build trust and transfer belief that way not matter who it is and what they are doing for income.

    QOTD: ABSOLUTELY!!! Let's get ROLLING !
  • Tracyhamilton · 1 month ago
    Excellent content Eric your such a caring giving person and we all love ya
  • Freddie Peiker · 1 month ago
    Hi Eric!
    Great topic, great show - great mom behind the cam!
    Well, let me share a few thoughts that came to my mind while watching today's show:
    1. In my opinion there is no such thing as "New School" and "Old School". What You're calling New School is nothing but an evolutional step. New technologies offer new ways of interacting on a lot of fields - and MLM is no exception to this.
    2. New technologies simplify communication - especially long distance. But they do not (can not) substitute personal integrity or - generally spoken - the human factor.
    3. Evolution is a process of trial and error and selection. Nothing different in MLM. New technology will last, where it adds something substantial and vanish, where it doesn't.
    4. New technology will last in MLM, where it meets the most important criteria; where it is able to carry the true spirit of MLM:
    MLM = "Menschen lieben Menschen!" (German for "People love People!")

    'nough said :-)

    Your true follower!
  • Jessica Perez · 1 month ago
    I agree with you 100%. Its about trust and building relationships. Not just posting one blog post but posting one at a time over a consistant period of time. Its called having the Slight edge work for you not against you! good stuff...

    QOTD: Im so looking forward to November!
  • wlee · 1 month ago
    I AM prepared to make November a month to remember. Ironically I just had a conversation about that with my coach. BTW, met Gary Vaynerchuck in Montreal at his book signing. Great guy - great book. Thanks Eric, especially for our 'private session' with Gary on your site.
  • eugenejohnson · 1 month ago
    i have watched every show and this is the first one that i have commented. Thanks for everything you give to the industry ....yes this will be a November to remember...Have a blessed day!!
  • ericworre · 1 month ago
    Hey Eugene! Thanks for commenting my friend and thanks even more for your support. YOU have a blessed day! :)
  • Shirley Muhammad · 1 month ago
    Hi Eric, this is my first time visiting your site but I think you hit it on the head! Your point about building trust and only being able to do that over time with consistency is real talk. There are a lot of people out there who offering their advice on new school marketing tactics but I think many of them are forgetting about the basics of networking. People need to know you and trust you before they will want to do business with you. So many people fail in networking because they don't understand that. Thanks for shedding some light on the issue.
  • ericworre · 1 month ago
    Shirley,

    Welcome! Glad to have you. Yes, a lot of people are missing the main point. But that won't last long, because thw wrong way just doesn't work. :)

    Eric
  • Randy Gage · 1 month ago
    My only caveat is to watch the language nuances. I see a lot of the people selling leads and pay-per-click courses trying to position everything else as "old school" as though what they are offering is "new school" and by inference, better.

    People have been trying to downplay working with your warm market, having meetings or talking to people by positioning it as old school. But the fact is, these are foundational elements of duplication and building a long term business.

    -RG
  • ericworre · 1 month ago
    Completely agree
  • Dez Alexanders · 1 month ago
    Absolutely agree
  • Juan Carlos Torrico · 1 month ago
    I also agree Randy. Build relationships with integrity, long term and honest relationships.
    I am feeling that MLM is going to reach the tipping point in the years to come, so people outside MLM industry will respect our industry, cause they will understand the difference in doing something with a non etical approach or with a ethical marketing, atracting approach.
    I met John Counsel, from the Profit Clinic from Australia. We had a long talk last night by Skype. He thinks you are one of the best in the world, and John Counsel, OH !, he is absolutly clear that the only way to success to our industry is when you do it with INTEGRITY, in the side of love instead of selfishness, gratittude instead "fear of loss". Thanks Randy by the things you are doing. You and Eric are a great team. Best regards, from Santiago de Chile
  • Patrik Berggren · 1 month ago
    And beware of the "soon to be released" SEO Networker ... won't work.

    SEO is like "Highlander", the movie: "There can only be one" ... in this case, at the top or the complete first page of the SERP (search result page in searchengines like google)
  • Tony Scarcia · 1 month ago
    Eric, I know so many big income earners in network marketing who do not have their own website (apart from team sites for internal info/training purposes), are nowhere to be seen on Facebook, Twitter or any other social media platform and yes, a lot of them use technology but the core relationship building is person to person, face to face.
    Let me just clarify that I do mean network marketing, not direct selling or internet marketing, attraction marketing, ppc, lead generation etc. (There are so many people that don't know the difference between these mediums yet put them all in the same bucket and that's just sheer ignorance or a misleading tactic).

    Recently a guest was sent to one of our hotel meetings from a person in another country. The guest had seen an online video yet commented after the meeting that they were blown away by how we were committed to helping each other from across the globe. They have also said that although the video told the story, it was meeting the people that helped them decide to get started in our company, (sponsored by the overseas team member of course). So yes, this IS a personal business and yes, relationships can be developed from an initial on-line exposure but I bet, and I have no back-up for this, that more people reach a greater level of success by utilising a combination of old and new than by just the new way itself. (That old/new terminology really sucks by the way).
    As you know Eric the real issue is whether or not a whole process regardless of new or old can be duplicated by the majority of people regardless of education, skill or any other factor for that matter.

    There! I feel better now :)

    QOTD: November to remember, that's neat. My company just announced a cruise so yes, this will be an even more memorable November than it would have been already.

    Thanks for all you do!
  • Mark · 1 month ago
    Well said Tony. I don't think it could have been said better.
  • teambodie · 1 month ago
    Ditto, What both Tony and Mark said. Tony see you on the cruise!!
  • karsten aagaard · 1 month ago
    hey Erik

    yes most importend indid,
    its 80% off the biss

    karsten
  • excitedaboutMLM · 1 month ago
    Yes I am willing to make this a November to Remember. Your information is spot on about this being a relationship business which builds lasting friendships.
    Your mother is a doll and I'm sure she is very proud of her children.
  • eeidde · 1 month ago
    Thanks Eric, For me MLM 2.0 are no more that just tools to help to connect with others, just like the telephone, or meeting at a party and then the real relationship building begins. I think it will force people to be more transparent and authentic since anything they do "online" will be for every achieved and searchable by the search engines. Unfortunately a lot of people do not seem to realize that at this time.
    AOTD: This November is going to be the BEST month yet!

    Thanks for your continued inspiration and encouragement to remind us that we must be professional in all that we do.

    God Bless!
  • P A Laufer · 1 month ago
    I liked when you got up and grabbed the camera. Oh and the info was great as normal!
  • Blake Warrington · 1 month ago
    Hey Eric - I have been in network marketing since 1992 and have done all the typical "old school" techniques. I joined my primary company after taking a couple years off to work the corporate side of MLM. I started in March of 2007 and have primarily built the business using organic SEO which I rank very high on Google for my chosen keywords. I also do Blogs, article, Social Media, and other things.

    Over the 2 1/2 years I have been with my new company I have personally sponsored over 150 distributors (91 so far this year), primarily online, and have built an organization of about a little over 4,500 distributors, and a very nice income.

    You are right about the relationship side of things. It takes a lot more effort and time to build the relationship online, and they tend to quit a lot quicker too. I am finding for two main reasons:

    1) Until I actually meet them face to face, it's a lot easier to walk away, or never answer the phone, because they know they will never see me since most of the people I sponsor are not near where I live.

    2) You don't have the duplication that you have when you build "old school." A lot of people love the idea and concept of marketing online, but simply don't have the skill, knowledge or patience to learn it. So they give it a "try," don't get the Porsche the first month and quit.

    3) And the top reason, is that typically when a person is searching the Internet for a MLM, they first find the company they want to join, then they do a search looking for top income earners and leaders within the company, NOT the new guy who just got started. This is how people find me. I know this is one of the main reasons MLM 2.0 will be difficult for the new distributor because I have taught some of my SEO strategies to distributors on my team who rank pretty close to me for many keywords, but they don't get near the conversion I get.

    Here is another case in point. I met with a crossline Coach to me who built his business using warm market, 3-foot rule, and local meetings. When I met with him, he had about 70 personally sponsored Coaches and I had just broke 100. His organization was just over 7,000 distributors strong and mine was about 3,500 strong at the time. He had double the organization with about 30% less personally sponsored Coaches.

    Anyway, I think MLM 2.0 works, and doing a blend of the two will be what works best in the future. Many of my distributors are now close friends - especially when we meet at events and really start bonding. We are starting to implement more of the "old school" strategies into our business now.
  • Javed Iqbal · 1 month ago
    Mr Blake, great insight. I have same viewpoint.
    Blend of Both ‘Old school and New School’ is Brilliant.

    Javed Iqbal
    Educator | Empowerer | Entrepreneur
    Lahore, Pakistan
  • MoisesColon · 1 month ago
    Very Interesting,

    This is my opinion:

    I'm here to make money not to waste time with tire kickers. I agree with building trust and that a good relationship is very important but you don't pay your marketing with trust or good relationships, you pay it with cash, mula, $$$, plata, dinero, green...

    MLMers say they are open minded but by being part of someone else business is just that, being part of a business you don't own. Period.

    NEW SCHOOL is the inverse. YOU FIRST GIVE VALUE, MODEL A SYSTEM and THEN SOME ELSE BUSINESS. That's smart cause you make up front cash and leverage your humanity with a system that doesn't depends on people emotions and then thanks to the value you deliver through your funnel you have open minds and serious individuals to talk about "your" mlm biz.

    This is funny because you are building trust and transfering belief with videos just right now... If not, why are you making videos instead of doing a home meeting in your brother new neighbors house?

    And even more interesting in previous videos you interviewed Gary Vaynerchuk author of crush it... a 100% NEW SCHOOL material...

    Conclusions:
    Don't fight it. I agree that people connect with people and even mike dillard wrote black belt recluting, so we must dominate the phone, but that will be in the back end of your funnel and with cash in your pocket and peace of mind to talk relax and not giving a desperate impression.

    Old SCHOOL will never give you the real opportunity to BUILD YOUR OWN LEGAL BUSINESS.

    I prefer the new school first, then some old schools skills, but that is just me a nintendo generation guy... :P

    Your choice...
  • Juan Carlos Torrico · 1 month ago
    Moises

    Touché,

    You are right in this:

    "NEW SCHOOL is the inverse. YOU FIRST GIVE VALUE, MODEL A SYSTEM and THEN SOME ELSE BUSINESS. That's smart cause you make up front cash and leverage your humanity with a system that doesn't depends on people emotions and then thanks to the value you deliver through your funnel you have open minds and serious individuals to talk about "your" mlm biz."

    BUT, that value can have an inverse value, when you do it by the wrong reasons, selfishness reasons, win-loss reasons, I mean relationships with poor ethic quality.

    Many people say are MLMs but they dont know the diference between selling and marketing. Not only they don't know the information, thay don't have idea about the deep meaning of the words they use.
  • MoisesColon · 1 month ago
    Juan,

    Thanks for your time. You are right in your comment and that's the beauty of attraction marketing. You'll attract what you are.

    The people that really love the result of everyone in their donwlines are the people who really take the time to learn new stuff and help everyone the most they can.

    New school is not convenience to traditional mlm companies cause their brand became secondarily but they love the result new schoolers bring to their business. If we speak about selfishness... Results (making money) are everyone reason at the end of the day. If not, then we should join a non profit organization, which by the way the run with money.

    I agree with you on this: "Not only they don't know the information, thay don't have idea about the deep meaning of the words they use." So true!!
  • pseudorascal · 1 month ago
    hey eric,
    that is awesome to put your mom on camera. i am a big fan of yours. thanks for all you do.
  • latachia_2 · 1 month ago
    Your mom is very young looking! Tell her I would like to get in on her beauty secrets LOL She looks as if she could be your sister. Yes blending the old with the new is a wonderful thing to do.
  • bernadettedock · 1 month ago
    Hello Eric.
    This is so great to remind people of how to use the new school. Thank you again. And by the way your mum is gorgeous and so young. Waoo...
  • ez2win · 1 month ago
    You got a great-lookin' young mom (and pop as well). I'll go for a November to Remember! sounds good
  • Rachel Henke · 1 month ago
    Lovely Eric! I'm so happy you're addressing these very real issues. The best of the 'New School' training is ALL about building relationships and giving value before anything else. Many people seem to miss that and think it's just about pitching people online...

    That would be no different than the very 'old school' 3 foot rule of shaking someone's hand and pitching them on your biz. It's yuk whichever way we look at it.

    How about we be neither old school or new school but be In School?!

    Thanks and your mum seems to be looking even younger!!! It must be those anti-oxidants lol.
  • johnfogg · 1 month ago
    Eric— I don't "believe" the issue is old school versus new school REALLY. What's I've observed is the amount in both schools of "Short-Cuts" being taught & taken.

    Whether belly-to-belly or on the Internet, the short cuts are killing people... and perhaps that's a good thing, because what's left are people who REALLY know the fundamentals and that this business is and always be built on Relationshipping & Partnershipping & Leadershipping.

    My 2¢ (compounded over time = $,$$$,$$$,$$$ <smile>)

    Thanks.
    I appreciate you.
  • ericworre · 1 month ago
    RIGHT ON
  • ritafulton · 1 month ago
    Absolutely. Thank your mom for helping out. Great job on camera!!
  • lisamb84 · 1 month ago
    Integrity and trust are key, not matter what the method. Thanks again, Eric for great stuff!

    What a cute momma!!
  • chris_hunter · 1 month ago
    I'm currently writing a article for my companies newsletter on this subject and I have a thought about a previous post on Coca-cola building trust and transfering belief without hotel meetings. I personally was not introduced to my first glass of Coca Cola through a hotel meeting however I was offered a glass to drink from someone I was face to face with. They said here give this a try it's awesome and BECAUSE I had a certain amount of TRUST with that person I tried it. Coca-Cola actually started out through relationships built on a certain amount of trust face to face.
  • NatalieLamb · 1 month ago
    Ahhhhhhh - so lovely to see your Mom!!!! She looks so gentle and kind!
  • Ephren · 1 month ago
    The new tools of technology are just that ... TOOLS! We build trust over the internet in the same way we build trust in the 3D space: by giving consistent positive interpersonal experiences and by showing people's wellbeing and concerns matter to us. Basically we should utilize the technology to provide logistical support to the building of trust, and not just to amplify an outbound message.
  • ViktoriaGuerin · 1 month ago
    Thank you Eric for sharing and clearing some ideas in my head. And you mom looks very young!
  • GermanR · 1 month ago
    Thanks Eric for being SO clear... I took my notes to profesionalized "my new" way of seeing MY JOB .
    Thank very much in deed.
    And thnks to your mom... so lovely.
    An "Argentinian" folowing you from Spain.
  • Egoagel · 1 month ago
    You know what Eric ? you are the father of the MLM marketing pro , no matter how much is the bill getting to your pocket but you always share your experience for all the people even if they aren´t AGEL team members everybody may learn your tips with this great page. please never stop sharing and never erase any video. you are the best example to follow in this wonderfull industry. I hope some day pay you back all your help with this lessons.